AI Insights · Timothy · July 2021
Top 5 Film & Television Apps on Android in Africa: Q2 2021 Performance
Discover the performance trends of the top 5 film and television apps on Android in Africa for Q2 2021, including Showmax, StarTimes ON-Live TV, Netflix, Viu, and Shahid.
In the second quarter of 2021, the top five film and television apps on the Android platform in Africa demonstrated varying performance trends. Here's a detailed look at each app's performance based on data from Sensor Tower.
Showmax experienced a significant surge in weekly downloads, peaking at 423K in mid-April before stabilizing around 137K by the end of June. Weekly active users mirrored this trend, starting at 1.3M and peaking at 1.7M in April, before settling around 1.3M by the end of the quarter.
StarTimes ON-Live TV, Football
StarTimes ON-Live TV saw a remarkable increase in weekly downloads, reaching a high of 577K in late June. Active users also surged, starting at 71K and climbing to 580K by the end of the quarter, indicating a strong engagement with the app.
Netflix maintained a steady weekly downloads rate, averaging around 100K throughout the quarter. The app's active users fluctuated slightly but remained robust, starting at 3.1M and ending the quarter at 3.2M, reflecting consistent user engagement.
Viu: Dramas, TV Shows & Movies
Viu showed an upward trend in weekly revenue, peaking at approximately $3.2K in early June. Weekly downloads peaked at 212K in mid-April before stabilizing around 80K by the end of June. Active users remained relatively stable, averaging around 1.1M throughout the quarter.
Shahid's weekly revenue saw a peak of $3.3K in mid-April. Weekly downloads peaked at 183K in mid-April, then stabilized around 40K by the end of June. Active users started at 276K, peaking at 477K in mid-April, before ending the quarter at around 214K.
For more insights into app performance and trends, visit Sensor Tower.